Graduate Assistant - Marketing
Auburn, AL
Internship, Full-time
Onsite
$24K/yr - $24K/yr
Intern Level
Auburn University is an institute of higher learning that offers undergraduate and graduate courses, and they are seeking a Graduate Assistant for their marketing team. The role involves assisting with the creation and maintenance of marketing materials, managing social media presence, and supporting various promotional activities for the Office of International Programs.
Responsibilities
- Assist with the design of print and digital content (e.g. fliers, brochures, social media graphics, banners, etc.) to promote and increase attendance at OIP events and increase OIP’s campus-wide exposure.
- Assist with maintaining OIP’s social media presence by brainstorming and scheduling engaging social media campaigns.
- Assist with drafting news releases and feature stories that promote OIP programming and initiatives.
- Assist with website maintenance as needed.
- Attend requested OIP events for social media coverage and follow-up feature stories (if appropriate).
Qualification
Required
- A graduate student at Auburn University studying communications, marketing, public relations or a related field. (A minimum of 1 year must be left in applicant’s program to be eligible to apply.)
- Computer literate (working knowledge of Word, Excel, PowerPoint, etc.) with proven proficiency in Adobe Express/Adobe Creative Cloud for graphic design development.
- Knowledge and proficiency in using Instagram, Facebook, X and LinkedIn.
- Knowledge and proven application of AP style.
Preferred
- Familiarity with Auburn’s writing style guide.
- Previous experience developing a social media calendar and executing a social media campaign.
- Self-motivated, good organizational skills, detail-oriented, ability to prioritize, multi-task and meet deadlines.
- Firm grasp of available tools and platforms in social media space.
- An effective communicator, both written and verbal.
- Ability to communicate in a professional manner with university stakeholder groups.
- An interest in travel and international education/collaboration is a plus.