Mallinckrodt is a company united around a central pursuit – improving outcomes for underserved patients with severe and critical conditions. The Marketing Intern will support initiatives in the professional healthcare space, focusing on educating healthcare experts and optimizing marketing resources.
Responsibilities
Support initiatives within the professional healthcare space, focusing on educating healthcare experts through our sales specialists.
Gain field insights by reviewing marketing learning plan findings and collaborating with sales field trainers to identify the most impactful resources and establish strategic prioritization.
Identify training gaps in key marketing to maximize effectiveness and adoption.
Deep dive into the nephrology space to identify gaps and optimize resource prioritization through strong cross-functional collaboration with key internal stakeholders.
Identify best practices to maximize the utilization of marketing materials and other key digital assets of clinical data, aiming to enhance physician engagement while reducing printing costs.
Potential Responsibilities for continuing momentum for our new formulation.
Analyze product data to identify key insights regarding new prescribers by therapeutic area, providing recommendations to accelerate product launches at new levels.
Analyze and identify product usage trends (product mix, increase over historical prescribing, diagnosis, patient demographics, etc.) at the healthcare professional level to determine any patterns that support segmentation strategies or support nonpersonal promotion targeting efforts.
Assess market trends and competitor activities to help inform potential tactics and marketing strategies for our products.
Qualification
Required
Rising senior or higher, currently pursuing a bachelor’s degree or higher in Marketing, Business, or a related field.
Strong analytical, critical thinking, and problem-solving abilities
Proficiency with Microsoft Office required, advanced competency with data visualization (excel, pivot tables, etc.) a plus
Flexible thinking and a willingness to learn
Hybrid role – twice a week (Tuesday and Wednesday would be ideal)
Teamwork and Collaboration
Preferred
Benefits
At Mallinckrodt, we use strategic vision and employee-driven momentum to pursue a powerful mission: Listening for needs and delivering solutions.
