Gen is a cybersecurity company that offers security, identity protection, and privacy solutions. They are seeking a Product Marketing Intern to focus on product strategy, emphasizing customer needs, market analysis, and collaboration across teams to drive initiatives forward.
Responsibilities
Lead deep dive competitive analysis to assess how we fare compared with the dynamic changes of our competition, and make recommendations for appropriate business response.
Execute consumer research to evaluate new product opportunities and translate findings into actionable insights
Collaborate with our analytics team to uncover data-driven insights that shape product strategy and drive business growth
Craft product brief, articulating the initial value proposition and reasons to believe, then work with your product marketing colleagues to kick start go to market activities.
Create strategic presentations and communications for sales and marketing teams
Support go-to-market planning and execution for product launches
Qualification
Required
Currently pursuing an MBA with focus in Marketing, Strategy, or related field
Strong analytical mindset with the ability to translate complex data into clear, actionable recommendations
Strategic thinker who loves to think creatively, but who can also roll up their sleeves and get things done
Team player with a sense of humor
Global mindset with enthusiasm for technology, product development, and marketing
Passionate communicator with outstanding interpersonal, presentation and writing skills
Preferred
Benefits
Gen is a cybersecurity company that offers security, identity protection, and privacy solutions.
